China Global

Television Network

We were invited to work on various brand identities for CGTN Documentary, part of CGTN group of international television channels in China.

Working with JL Design, we explored and created visual and motion concepts to portray the complex and beautiful process of nature’s metamorphosis and seasonal transformations. Resolving to the theme ‘See the changes’ as part of a series of idents in the channel’s re-brand.

metamorphosis-cocoon-design
metamorphosis-butterfly-design
CGTN-butterfly
china-global-television-network-brand-identity
brand-identity-design-desert
China-Global-Television-Network-desert
CGTN-brand-identity-forest
china-global-television-network-brand-identity
CGTN-brand-design-mushrooms
CGTN-seasons-snow
CGTN-brand-design-mushrooms